About us
About VIFF
Viff Eyewear is a leading eyewear manufacturer in China, founded in 2009, that takes pride in providing customers with high-quality products at affordable prices.
We boast a powerful manufacturing facility with approximately 300 highly skilled workers and a strong research and development team. Our factory is equipped with state-of-the-art 2D-3D technology, independent sample rooms, and mold-making capabilities, along with an extensive range of material selections. The technical expertise and innovative capabilities of our factory allow us to introduce three new styles of eyewear every day.
Moreover, we emphasize sustainable development and utilize durable and eco-friendly materials in the production of our eyewear. Our monthly production capacity can reach up to 500,000 units.
Professional Eyewear Manufacturer
VIFF - Your trusted partner factory for eyewear products
Viff Eyewear's founder and his team have over 20 years of experience in the eyewear industry, leading our diligent, dynamic, and creative production team, cementing us as a prominent player in the Chinese eyewear market.
Contact Us
We will be in touch with you shortly.
Trusted by Global Fashion and Lifestyle Brands
Over the past two decades, Viff Eyewear has been a trusted manufacturing partner for some of the world’s most recognized fashion, lifestyle, and retail brands. Our long-term collaborations span across premium labels and high-street names alike — from contemporary designers to global retailers — reflecting our commitment to quality, craftsmanship, and design excellence.
Empowering Brands Through Design and Manufacturing Excellence
With experience in producing eyewear for brands such as ZARA, Mango, Steve Madden, Massimo Dutti, J.Crew, U.S. Polo Assn., Target, and many others, we understand the diverse requirements of each market and collection. Whether it’s timeless acetate frames or trend-driven seasonal releases, our OEM & ODM services help every partner bring their creative vision to life.
At Viff, we take pride in being more than a manufacturer — we are a reliable collaborator that empowers brands to grow with confidence.
Certifications
At Viff Eyewear, quality is more than a promise — it’s a system built into every stage of production.
Our factories operate under internationally recognized management and sustainability standards, ensuring each pair of eyewear meets the highest expectations of our global clients.We hold certifications and audit verifications such as ISO 9001 Quality Management, BSCI Social Compliance, and Higg Index (FEM & FSLM), reflecting our commitment to responsible manufacturing, workplace ethics, and continuous improvement.
Exhibitions
As a trusted eyewear manufacturer, Viff Eyewear actively participates in major international optical fairs every year to connect with global brands, designers, and distributors.From SILMO Paris to MIDO Milan, Hong Kong Optical Fair, and other key industry events, our team showcases new collections, sustainable materials, and the latest OEM & ODM capabilities.
These exhibitions are not only opportunities to present our craftsmanship but also to listen — understanding market trends, gathering feedback, and building long-term partnerships across continents.Through these global connections, Viff continues to stay at the forefront of eyewear innovation and design.
Company History
From its beginnings as a small eyewear workshop, Viff Eyewear has grown into a trusted global manufacturer recognized for its craftsmanship and reliability.
Over the years, we have expanded our production and design capabilities in China and established a representative office in France — strengthening our connection with international clients and fashion brands around the world.
Company Founded
Rachel Pan Led the VIFF initial team to establish in Shanghai.
Factory Established
VIFF Factory established, specializing in the production of metal and plastic eyewear.
Production Milestone
Rapid business growth capacity exceeded 5 million pieces/year.
High-End Production Upgraded
High-end production lines were introduced,enabling the factory to manufacture premium eyewear made from acetate, TR90, and titanium materials.
Wenzhou Base Launched
A brand new factory was established in Wenzhou to serve as the company's headquarters.
France Office Launched
To better serve our clients and ensure seamless communication,we established a representative office in France and appointed a local sales representative - marking the launch of our first overseas sales division.
